Thursday, 5 March 2020

Creative Report Development

The initial layout is left-aligned with images right aligned as a minimalist approach allows for the focus to be on the content. I used her font, Meadow, as the font for the question as I plan on applying this method to all questions with all nine of her fonts, however need to consider how this will work when the words aren't legible.


All images I used are from her Glyphworld project as this reflects the main project I interview her about, and what drew me to her practice.
I began experimenting with how to typeset text within her work to bring focus to her specific practice.


I began adding grey boxes to create more shapes to guide the viewer's eye. The grey is taken from her own swatch of grey that she uses when displaying her typefaces.

I considered adding her doodles to relate to her playfulness, and personality however I feel as though it takes away from the q&a, and doesn't focus on what we discuss within the interview.


Instead of using her doodles, I replaced it with her images from Glyphworld create more of a flow, and also displaying the typefaces she created as this is a study into typemaking.


The text from her image was clashing, so I started creating shapes in Illustrator based on her shapes instead, and still followed the use of grey to intertwine her responses with her work.


I tried not to over design the report as I did with this page - instead of fragments of her images from Glyphworld ill focus on showing all of it and try not to add images that relate to her practice but not to the responses.

With typefaces that are too complicated to read, I began using the Drop Cap method I had found within my research to show it.


Enlarged the "i" glyph and used a clipping mask on illustrator to emphasise the character of this typeface bringing attention to her as a type designer.


I began to see an overall pattern emerging.

Using the grey to highlight the text and create balance as thinking of this in its double spread format.

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